VELLARE – Woman’s Fragrance Concept
VELLARE Woman is a fragrance concept visualized through photorealistic rendering, soft motion design, and AI-driven compositing. The campaign evokes minimalist luxury and feminine power — told through light, form, and stillness. Developed as a visual identity study, the piece reimagines product storytelling through cinematic calm.
Mood + Visual Direction Panel
"Vellare Woman captures a moment of quiet power. The visual identity blends high-contrast stillness with translucent textures and aurora-inspired light. Designed as both a digital study and a cinematic brand concept, it redefines fragrance storytelling."
Minimal color. Sculptural lighting. Power without noise.
Campaign Still Frames
Close-ups of the bottle (frosted edges, cap, silhouette) Frosted crystal glass, circular cap form, and vertical symmetry. Bottle close-up, glowing blue and bottle in box
“Frosted glass reveal – natural light tones”
“Glass shimmer with motion lighting overlay inside packaging”
Lifestyle Visuals
"Evoking elegance through minimalism and aura lighting."
"Product displayed in a calm setting - display emotion"
“Product on twilight set – beauty still frame”
Motion Clip
Subtle shimmer loop for VELLARE digital launch visuals
Closing Reflection / Outro Panel
"An essence captured in silence, glass, and glow."
